In a business-to-business environment, sales conversations are a key element to successful sales results.
In this whitepaper we examine the difference between optimized sales conversations and less effective ad-hoc approaches. We include concrete steps that sales professionals and management can take today to improve the conversations your sales team will be having with prospects tomorrow.
Conversations are utilized throughout the sales process from initial conversations through lead qualification and opportunity development and eventually closing a deal.
CSO Insight’s Jim Dickie & Barry Trailer define and explain lead conversion management and offer statistics of top performing organizations.
In the most recent CSO Insights Survey, 70% of the 1,800 respondents say that they are caught on the horns of the same economic dilemma: quotas are up while sales support is flat or declining. In this complimentary presentation, Jim Dickie will be joined by ShadeTree Technology CEO Jim Banks, and together they will present data from the 2009 CSO Insights Survey that can help you to keep your pipeline full, help your team make their numbers, improve your conversion rates in a down economy.
